You’ve heard of Shopify. It’s the go-to e-commerce platform for entrepreneurs big and small. If you’ve ever thought about shopping online, chances are you have visited a Shopify store or even bought from one before.
Many favor it solely because you can get started with it right away, without knowing how to code or design your website. This is a huge plus, especially for people who have a great idea for an online business and want to execute right away.
With Shopify, it’s easier than ever to start an e-commerce store.
But even if that’s the case, it’s always best to have a roadmap to follow. This is where this article comes in. We’ll walk you through everything you need to be able to start your Shopify store.
Starting your own Shopify Store
Starting a Shopify store is fast, easy, and simple. You don’t need to know about web hosting, servers, coding, or anything like that. Just sign up with your domain name, add your products/services, and go live!
After the jump, you’ll find every basic step you need to take to get started with your store.
Here’s how to start a Shopify store.
- Register your domain name. You can get one for as low as $5 on sites like GoDaddy or Namecheap.
- Sign up for a Shopify account. Shopify offers a free 14-day trial; after that, a monthly subscription will set you back $29 per month.
- Build your store. Give your online store a name, list your products, and set up your payment, billing, taxing, shipping, etc. Don’t worry if it sounds a bit much, Shopify’s UI has an intuitive walkthrough that can guide you along the process.
- Launch your store. Spread the word about your new store. Build your presence online using social media, SEO content, or email marketing.
Et voila! Those are all the key steps to building a Shopify store. Easy, huh? Sure. But that’s because you’re only just getting started.
Running an online business is a full-time gig and not a get-rich-quick scheme. There are a lot of moving parts, and it’s entirely in your hands how you should keep up.
Pretty soon, orders will pile up. And with that, customer service concerns too. And that doesn’t even include your marketing, which should always be on. As we’ve said, lots of moving parts.
How can you stay on top of things?
Set up automation workflows for your Shopify store
Shopify makes it easy for people to start an online business (in literally just a few clicks). But in order to run a thriving business, you need to take care of a number of moving parts, like customer service, marketing, accounting, and more.
This is where automation comes in. In the absence of a bigger team, which is likely the case for many small businesses, relying on technology is an easy solution for scaling.
With automation, you can add your customers to your CRM, regardless if you use a sophisticated tool like Salesforce or just a Google Sheet. You can sync your new customers with your email list, too, so you can send them emails about new products and promos.
The list goes on, from automations that let your tools deal with various issues like customer support, accounting, payroll, and more. You can set automation rules, literally forget about them, and never worry about them for as long as they’re running in the background.
To put such automations in place, you have a couple of options. You can either:
- Use third-party Shopify apps. Shopify has a whole store of apps that can do such automation piecemeal. These, however, can run your monthly bill up if you start to lose money instead of making money.
- Use Automate.io, Zapier, and the like. Automate.io and Zapier link your Shopify and your favorite tools with powerful automation. You can link to Mailchimp, HubSpot, and literally hundreds of other powerful apps. It’s more affordable and more efficient.
To conclude, if you want to give your Shopify business the best shot at success, you need to pay close attention to every part of the business.
Shopify already gives you everything you need to get started. But to take your business to the next level, make all parts of your business work with each other, and not against. Start automating your customer service, CRM, payroll, marketing, accounting, and more with automation apps like Automate.io and Zapier.