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A brief overview of app development, and what to do in each step.

The mobile app development industry is competitive.

As of third quarter 2018, approximately 2.1 million apps were available to Android users, and nearly 2 million available to Apple users.

That’s not to say you shouldn’t pursue your dream app idea.

Research shows smartphone ownership is on the rise throughout the world. As more people begin using these devices, the demand for dynamic apps will continue to increase.

On this post, we chart three simple steps to follow if you want to develop applications. We have listed three essential steps below. 

They will help you better understand the essential steps of the app development process.

#1. Brainstorming

This isn’t as simple as saying “Wouldn’t it be great if there was an app for this? Or that?”

Having a vague initial idea may be the spark that puts you on the path to app development, but before you dive in, you need to make sure you’ve asked yourself exactly how your app will provide value to users.

It’s also important to clarify how your idea is different from similar apps currently on the market. Creating a truly valuable product that isn’t exactly like anything else out there is key to your success.

Once you have an idea, you can start thinking about the app’s layout in greater detail.

Consider how users will navigate it. Decide what types of mobile devices it’s best suited for.

Come up with ideas for how the interface will look. You don’t need to commit to a layout right away. However, considering these factors early is essential to creating an easy-to-use and appealing app.

#2. Development

The specifics of the development phase vary depending on a person’s resources and skills. If you know how to develop software, you may be able to create the finished product on your own.

However, you don’t have to abandon your plans (or get a degree in computer science) if you lack the necessary expertise. You can simply hire professional app developers to create the product for you.

This is the best option unless you’re thoroughly confident in your own programming abilities.

You don’t want to waste time and money building an app that doesn’t match your vision, or worse, doesn’t work. You’re much more likely to get the best results if you coordinate with qualified experts.

#3. Delivery

Creating an app doesn’t end once you release the finished product. It’s still important to monitor its performance.

Experts consider technical problems to be the main reason users delete or abandon apps. You can boost your odds of success by distributing your app to professional reviewers first in order to identify bugs and glitches before releasing it to the general public.

You also need to consider how you’ll market your app. Should you look into advertising on Facebook? What about websites that your audience might be visiting?

Again, there is a lot of competition out there. A strong app can still fail if no one knows it exists.

That’s another reason to work with professionals.

Conclusion

If you have a great idea for an app, hiring experts to help turn your vision into a reality is often the smartest path.

While the information we shared here probably gave you a better understanding of the process, they simply have a much more detailed and thorough understanding of how to create apps users will love.

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This is a guest post by our contributor, Ilan Nass, Chief Strategist at Taktical Digital, a digital marketing agency with an obsessive focus on results and maximizing ROI.